The mobility as a service (MaaS) market refers to the seamless integration of various transportation services into a single accessible and customer-friendly digital platform. By enabling users to plan, book, and pay for a range of transportation options, MaaS is transforming the way people commute and travel. MaaS solutions combine transportation modes such as buses, trains, taxis, car rentals, and ride-sharing services into one comprehensive platform, providing users with a flexible, cost-efficient, and sustainable alternative to traditional car ownership.
As of 2023, the MaaS market was valued at approximately USD 221.33 billion and is expected to grow at a robust compound annual growth rate (CAGR) of 17.50% between 2024 and 2032. This growth is projected to bring the market value to approximately USD 945.72 billion by 2032, driven by urbanisation, technological advancements, and the growing demand for sustainable transportation solutions.
Mobility as a Service Market Size
In 2023, the MaaS market was valued at USD 221.33 billion, and its expansion is forecast to continue at an impressive CAGR of 17.50% from 2024 to 2032. The market’s rapid growth can be attributed to the increasing adoption of connected transportation technologies, the rising popularity of smart cities, and the need for sustainable and efficient transportation alternatives. By 2032, the market is expected to reach USD 945.72 billion, presenting significant opportunities for stakeholders in the transportation, technology, and urban planning sectors.
Mobility as a Service Market Trends
Several key trends are shaping the MaaS market:
Integration of Multi-modal Transport: The convergence of different modes of transport such as buses, trains, ride-hailing, car-sharing, and bikes into a single platform is a core feature of MaaS. The aim is to provide a seamless, door-to-door travel experience for users, simplifying urban mobility.
Increased Adoption of Electric Vehicles (EVs): As sustainability becomes a key priority for cities worldwide, electric vehicles are gaining momentum. MaaS platforms are incorporating EV options to offer more eco-friendly travel choices, reducing emissions and promoting green mobility.
Smart Cities and Urban Mobility: The rise of smart cities is playing a crucial role in the growth of MaaS. These cities are designed with integrated digital infrastructure, and MaaS solutions help optimise transportation systems, reduce congestion, and improve the overall efficiency of urban mobility.
Rise of Subscription-based Models: MaaS platforms are increasingly adopting subscription-based models, where users can pay a fixed monthly fee for access to a range of transportation options. This approach offers flexibility and convenience, encouraging more people to rely on MaaS for their daily commutes.
Collaboration between Public and Private Sectors: To provide a more comprehensive range of services, MaaS providers are collaborating with both public transportation authorities and private companies like Uber, Lyft, and car rental services. These partnerships help expand service coverage and offer a more diverse transportation ecosystem.
Mobility as a Service Market Segmentation
Service Type
Car Sharing
Micromobility
Ride Hailing
Bus Sharing
Train Services
Solution Type
Technology Platforms
Telecom Connectivity Providers
Ticketing Solutions
Payment Engines
Navigation Solutions
Insurance Services
Transportation Type
Public
Private
Vehicle Type
Four-Wheelers
Buses
Micromobility
Trains
Application
Personalised Application Services
Journey Management
Journey Planning
Flexible Payments and Transactions
Region
North America
Europe
Asia-Pacific
Rest of the World.
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Mobility as a Service Market Growth
The growth of the MaaS market can be attributed to several factors:
Urbanisation: Rapid urbanisation has led to increased demand for efficient, cost-effective, and sustainable transportation solutions. MaaS platforms cater to the growing population in urban areas by offering integrated services that reduce traffic congestion and provide convenient alternatives to private car ownership.
Sustainability and Environmental Concerns: With growing awareness of environmental issues and government initiatives aimed at reducing carbon emissions, MaaS plays a significant role in promoting greener transportation options. By encouraging the use of shared, electric, and public transport, MaaS contributes to achieving sustainability goals.
Technological Advancements: The development of mobile applications, GPS tracking, and cloud computing has enabled the seamless integration of various transportation modes. These advancements make MaaS platforms more reliable, efficient, and user-friendly.
Shifting Consumer Preferences: Consumers are increasingly moving away from owning private vehicles and are instead opting for on-demand and shared mobility services. MaaS platforms provide a cost-effective, convenient, and flexible solution to meet these changing preferences.
Mobility as a Service Market Analysis
The MaaS market is segmented by service type, application, and region:
By Service Type: MaaS solutions include transport aggregation, payment services, and route planning. Transport aggregation remains the most dominant segment, with MaaS platforms bringing together various transportation options in one unified service.
By Application: Key applications of MaaS include urban mobility, public transport, corporate transport solutions, and last-mile connectivity. MaaS platforms are particularly popular in urban areas, where users need a mix of transportation options to navigate the city efficiently.
By Region: North America, Europe, and Asia-Pacific are key markets for MaaS. Europe, in particular, is leading the way with various MaaS projects, supported by government policies that encourage the adoption of sustainable transportation solutions. Asia-Pacific, especially China and India, is also a growing market due to the rising demand for efficient transportation in rapidly urbanising cities.
Mobility as a Service Market Forecast
The MaaS market is expected to continue its strong growth trajectory from 2024 to 2032. As urbanisation increases and consumer preferences shift toward shared mobility, the demand for integrated transportation solutions will rise. Technological advancements in mobile apps, IoT, and connectivity will further enhance the functionality and reach of MaaS platforms. By 2032, the market is projected to reach approximately USD 945.72 billion, with a CAGR of 17.50%.
This growth will also be driven by collaborations between the public and private sectors, as well as the incorporation of sustainable and electric vehicle options within MaaS solutions. The market is poised to transform the way people travel, making transportation more accessible, efficient, and eco-friendly.
Competitor Analysis
Moovit App Global Ltd.: Moovit is a leading MaaS platform that provides public transport data, route planning, and real-time updates to users. The company’s platform is widely used across cities globally, and its partnership with various transportation authorities has helped strengthen its position in the market.
Uber Technologies Inc.: Uber is a major player in the MaaS space, offering ride-hailing, car-sharing, and other mobility solutions. Uber’s partnership with public transport systems and its focus on electric vehicles have helped expand its MaaS offerings.
SkedGo Pty Ltd.: SkedGo provides multi-modal transportation solutions, focusing on integrating ride-sharing, car rentals, public transit, and micro-mobility services. The company works with cities and businesses to create tailored MaaS platforms.
FOD Mobility UK Limited: FOD Mobility focuses on providing integrated urban mobility solutions, including ride-hailing, bike-sharing, and electric vehicle charging stations. The company is working to expand its MaaS services across the UK and Europe.
Others: Other notable players include Lyft, Citymapper, Gett, and Whim, all of which provide diverse MaaS solutions that cater to different regions and types of transportation needs.
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